Ex: element type="facebook" then name of icons is "fa-facebook".
You can find the full examples of usage at Font Awesome - Font Awesome 4.1.0
[social type="facebook"] PLACE_LINK_HERE [/social] [social type="twitter"] PLACE_LINK_HERE [/social] [social type="google-plus"] PLACE_LINK_HERE [/social] [social type="pinterest"] PLACE_LINK_HERE [/social] [social type="dribbble"] PLACE_LINK_HERE [/social] [social type="flickr" title="ADD_TITLE_HERE" ] PLACE_LINK_HERE [/social] [social type="linkedin" title="ADD_TITLE_HERE" ] PLACE_LINK_HERE [/social] [social type="rss" title="ADD_TITLE_HERE" ] PLACE_LINK_HERE [/social] [social type="skype" title="ADD_TITLE_HERE" ] PLACE_LINK_HERE [/social] [social type="youtube" title="ADD_TITLE_HERE" ] PLACE_LINK_HERE [/social]
[social type="facebook" style="min"] PLACE_LINK_HERE [/social] [social type="twitter" style="min"] PLACE_LINK_HERE [/social] ...
[social type="facebook" style="cicle"] PLACE_LINK_HERE [/social] [social type="twitter" style="cicle"] PLACE_LINK_HERE [/social] ...
[social type="facebook" style="flat" color="Yes"] PLACE_LINK_HERE [/social] [social type="twitter" style="flat" color="Yes"] PLACE_LINK_HERE [/social] ...
[social type="facebook" style="cicle" color="Yes"] PLACE_LINK_HERE [/social] [social type="twitter" style="cicle" color="Yes"] PLACE_LINK_HERE [/social] ...
[social type="facebook" title="Facebook" color="Yes"] PLACE_LINK_HERE [/social] [social type="twitter" title="Twitter" color="Yes"] PLACE_LINK_HERE [/social] [social type="google-plus" title="Google" color="Yes"] PLACE_LINK_HERE [/social] [social type="pinterest" title="Pinit" color="Yes"] PLACE_LINK_HERE [/social]
[social type="facebook" size="small" color="Yes"] PLACE_LINK_HERE [/social] [social type="facebook" size="default" color="Yes"] PLACE_LINK_HERE [/social] [social type="facebook" size="large" color="Yes"] PLACE_LINK_HERE [/social] [social type="twitter" size="small" color="Yes"] PLACE_LINK_HERE [/social] [social type="twitter" size="default" color="Yes"] PLACE_LINK_HERE [/social] [social type="twitter" size="large" color="Yes"] PLACE_LINK_HERE [/social] [social type="pinterest" size="small" color="Yes"] PLACE_LINK_HERE [/social] [social type="pinterest" size="default" color="Yes"] PLACE_LINK_HERE [/social] [social type="pinterest" size="large" color="Yes"] PLACE_LINK_HERE [/social]